Progressives Lack a Limbaugh-Like Voice
George Lakoff | Progressives Lack a Limbaugh-Like Voice
http://www.truthout.org/042609Y
George Lakoff, The San Francisco Chronicle: "You turn the AM on and there's Rush, or Savage, or another of the army of right-wing radio talk show hosts. You may not be listening hard, just working, driving, doing busywork or the laundry. Yet if you listen day after day, year after year, your brain will begin to change. Words, even those heard casually and listened to incidentally, activate frames - structures of ideas that are physically realized in the brain. The more the words are heard, the more the frames are activated in the brain, and stronger their synapses get - until the frames are there permanently. All this is normal. It is how words work. And the right-wing message machine has found a way to take advantage of it - activating, as it were, a conservative system of thought."
Browse our continually updating front page at http://www.truthout.org
http://www.truthout.org/042609Y
George Lakoff, The San Francisco Chronicle: "You turn the AM on and there's Rush, or Savage, or another of the army of right-wing radio talk show hosts. You may not be listening hard, just working, driving, doing busywork or the laundry. Yet if you listen day after day, year after year, your brain will begin to change. Words, even those heard casually and listened to incidentally, activate frames - structures of ideas that are physically realized in the brain. The more the words are heard, the more the frames are activated in the brain, and stronger their synapses get - until the frames are there permanently. All this is normal. It is how words work. And the right-wing message machine has found a way to take advantage of it - activating, as it were, a conservative system of thought."
Browse our continually updating front page at http://www.truthout.org
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